Does Having Foreign PR Firms Necessarily Improve Uganda’s Tourism Sector?

Recently, the Uganda Tourism Board hired three foreign Public Relation firms that will be assisting it to run campaigns in their respective countries, the firms; KPRN that will handle the German market in Europe, PHG Consulting in North America and Kamageo for the United Kingdom are well versed with tourism based public relations. The deal … Continue reading Does Having Foreign PR Firms Necessarily Improve Uganda’s Tourism Sector?